Malone
Your clever idea of using the * to indicate errors has got me thinking. You will recall that Tesco e-mailed Stevea6000 to get feed back on their Tesco's' idea. Why don’t you contact them to suggest they re-brand as Te’*s’*co’*s’*. They love gimmicks and this is highly original.
The re-branding of Sainsbury to Sainsbury’s is estimated to have cost the company £3m, so Tesco would pay you a huge fee for the idea. Actually the Sainsbury change was first suggested in a posting on this forum 2 or 3 years ago, on the PCT I think. So the company should make a contribution to the PU. We need to find the posting but as Tyke has pointed out, there are 25,000 of them. Can a few of us search them? Sorry, I can’t help. I have got to go shopping.